What they do
AI that runs experiments on user funnels to lift revenue
How close to us
3, close
Continuous experiments with measured results feeding next tests; learning loop but for app paywalls, not company work.
Wedges
- No wedge fit written yet.
L1 Company brain (knows the organisation) 1, light
L2 Agent team (runs agents, tools, approvals) 1, light
L3 Does and learns (finishes, checks, measures, updates the brain) 3, strong
Who buys
- Firm size
- mid-market
- Buyer type
- business
- Role
- growth or product lead
- UK
- not known
Their own description (from YC)
Helium is building self-improving software — AI that continuously experiments on key moments in the user funnel to boost revenue. Our first customer, a social app with 20M MAU, uses Helium to test new in-app paywalls to get more users to subscribe.
Zach previously made $100M+ in growth experiments at Uber, Shishir led the first LLM features for Alexa, and Anish worked at Meta building ML to automatically experiment on ads, increasing Instagram ads conversion by 10%.
Full teardown
No full teardown yet. On the deep list.
Technical detail
- Slug
- helium
- Lens hash
- 179096c479
- Pass
- screen
- Stale
- no